In addition to films, Kajal also endorses a large number of popular brands. Before starting her film career, she had acted in various commercials as a model. She is the brand ambassador for Lux, joining the likes of Aishwarya Rai, Priyanka Chopra, Asin Thottumkal in endorsing the beauty soap. She is also the brand ambassador for jewellery stores like Sri Lakshmi Jewellery in Puducherry and AVR in Salem. She has featured in television advertisements along with Karthi endorsing Bru instant coffee. She has also endorsed mobile brands like Samsung Mobile and has featured in advertisements for the Secunderabad based The Chennai Shopping Mall, along with Samantha, Tamannaah and Nisha Aggarwal. In April 2012, Kajal was announced as the brand ambassador for Panasonic India. She is also the brand ambassador for CCL.
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